SEO Campaign Moves The Needle For Managed IT Services Provider

Founded in the late 80s, Bluechip provided businesses with mission-critical IT support and infrastructure, they worked with many of the largest brands in the UK including high-street retailers and banks. Prior to their acquisition by Service Express in 2021 we supported them of some of their biggest digital challenges.

We worked with a renowned IT managed services provider to improve their online visibility and drive more traffic to their website. We conducted a thorough analysis of the client’s current SEO position and identified areas for improvement.

We then implemented a number of tactics to boost the client’s search engine rankings, including thorough keyword research and on-page optimisation, as well as creating and working with the team to implement a content marketing strategy designed to engage and educate the client’s target audience.

As a result of our efforts, the client experienced an increase in organic traffic, and their website began ranking on page one for a number of high-value, ultra-competitive keywords, including a number of high-intent keywords relating to “it managed services”.

As a consequence, the client saw an improvement in their online visibility and organic traffic