Tag

Content Marketing

A Simple No Frills Guide To The Best Web Hosting for Small Business Owners

Put simply, website hosting refers to renting space on a server to keep your website’s files and make them accessible to Internet users. Choosing the right website hosting platform is vital as it can make a significant difference in the success or failure of your website. But it can be super confusing! A reliable hosting...
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A guide to keeping your website running smoothly: How website care plans can help

In today’s digital age, having a well-functioning website is essential for any business or organisation’s success. Not only does it serve as a platform to showcase products or services, but it also plays a vital role in building and maintaining an online presence. However, creating a website is only the beginning, as several factors are...
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Marketing for small businesses – six tips

Small businesses often need help to allocate resources for marketing, whether it’s spend or focus, we often hear about the challenges. As a small business owner, you have to  be smart about spending your time and money. This post will share six tips for marketing your small business on a budget. Create a strong branding...
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How to Promote your Business Locally

Every business wants to interact with the local customers, stand out from competitors, and maintain a strong presence in the community. However, this isn’t possible without knowing how to promote your business locally.  Since the number of customers in your area is finite, and your competitors are also targeting the same customers, you have to...
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Google Analytics 4 – What You Need to Know!

Keeping track of customer behaviours, and using this insight to influence your marketing approach is difficult offline. However, Google Analytics makes it easy to do these with your online businesses. From December 2020, Google Analytics 4 (GA4), has replaced Universal Analytics. While GA4 is a big change from its predecessor, users of Universal Analytics will...
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Content Marketing Approaches you Can Implement.

Content marketing is all about creating purpose-driven content that’s engaging for your target audience. B2B, B2C, it doesn’t matter, content marketing has been the biggest growth area in marketing over the last few years. Content marketing has long existed since print media became an option, but the internet has changed the narrative for good. The...
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