PPC

  • What are the benefits of using Google Ads?

    Google Ads PPC is one of the most powerful digital marketing tools available to businesses of any size. The key benefits of running Google pay per click campaigns include instant[...]

  • How is PPC performance measured?

    A reputable Google PPC agency will measure performance across a range of key metrics to give a complete picture of how your PPC advertising campaigns are performing. The most important[...]

  • How quickly can I see results from Google Ads?

    One of the biggest advantages of working with a Google PPC agency is that results can come quickly. Unlike SEO, which takes months to build momentum, Google pay per click[...]

  • What is a Google Ads audit, and why is it important?

    A Google Ads audit is a thorough review of your existing Google Ads account, examining campaign structure, keyword targeting, ad copy, bidding strategies, quality scores, conversion tracking, and overall account[...]

  • What does working with us look like on your Google Adwords account?

    Partnering with us begins with a comprehensive Google Ads audit. Based on our findings, we’ll propose a series of strategic campaign enhancements and performance updates to ensure you get the[...]

  • How can our Google Ads consulting help you?

    We stand ready to advise on every aspect of your Google Ads performance. Through our guidance, we’ll either reduce your ad budget or maximise its potential using expert strategies and[...]

  • What services are included in Google Ads management?

    Comprehensive PPC services from a specialist Google PPC agency typically include account auditing, keyword research, campaign and ad group structuring, ad copy creation, bid strategy management, audience targeting, conversion tracking[...]

  • What’s the difference between PPC and SEO?

    PPC and SEO are two complementary digital marketing strategies that work best when used together. Here is how they compare: PPC (pay-per-click): Delivers immediate visibility at the top of search[...]

  • How much do paid media agencies charge?

    The price of pay per click services can vary wildly. Som paid media agencies often charge between £300 – £400 per day or between £150 – £270 per campaign. Some[...]

  • What if my budget is small?

    As a Google PPC agency, we specialise in maximising every penny of your ad budget to achieve the strongest possible ROI, no matter your starting point. Our Google Ads specialists[...]

  • How do I choose the right Google Ads agency?

    Choosing the right Google PPC agency is one of the most important decisions you can make for your PPC advertising. Key things to look for include certified Google Partner or[...]

  • What is a PPC agency?

    A Google PPC agency is a team of Google Ads specialists who specialise in the creation, management, and ongoing optimisation of pay-per-click campaigns on Google. As a dedicated advertising agency[...]

  • What platforms do you manage campaigns on?

    We specialise in Google Ads and paid social media campaigns (including Facebook, Instagram and LinkedIn).

  • Why should I hire a Google Ads agency?

    Hiring a Google PPC agency gives you access to a team of Google Ads experts, certified knowledge, and dedicated resource that most in-house teams simply cannot match. Google pay per[...]

  • What does PPC stand for?

    PPC, short for pay per click, is a form of online advertising, also known as Google Ads, where you only pay when someone clicks on your ad from a search[...]

  • Why invest in PPC campaigns?

    We are strong advocates for including Google PPC advertising as part of a wider digital marketing strategy, as pay per click and SEO work best together. While organic search takes[...]

  • Do you offer bespoke PPC Packages?

    Yes, we do. The packages presented are more of a guide and should be seen as a starting point and not the end product; we like to tailor packages to[...]

  • How much does PPC cost to hire a Google Ads agency?

    The cost of hiring a PPC management agency varies depending on your requirements, the size of your account, and the agency you choose. Some Google PPC agencies charge a flat[...]

  • What is Pay Per Click management services?

    Pay-per-click management services are whereby businesses engage with a third party for support in running their CPC campaigns. The services typically include; in-depth research and analysis, campaign set-up and management[...]

  • How does Google PPC work?

    Google pay per click works by allowing advertisers to bid on keywords relevant to their products or services. When a user types a search query matching those keywords, Google enters[...]

  • Does PPC help SEO?

    There is no direct correlation between Google Ads spend and improved organic rankings. That said, running PPC campaigns alongside your SEO activity provides valuable insights that can strengthen your overall[...]

  • Where can you advertise with PPC Ads?

    When most people think of Google PPC, they think of search ads appearing at the top of Google's results pages. But a full-service Google PPC agency goes far beyond that.[...]

  • What is PPC AD spend?

    Typically when you engage an expert to run your ads for you, there are two fees, their fee to manage and optimise your campaigns and the cost of the advertising[...]

  • What types of Google PPC management campaigns are available?

    Google pay per click encompasses a wide range of PPC advertising campaign types, including search ads, shopping ads via Google Shopping, display ads through the Google Display Network, remarketing, Bing[...]

  • What are done for you PPC Packages?

    Done for you PPC packages are where you employ an expert or an agency to deliver the work for you. Our PPC packages are entirely done for you, meaning that[...]

  • What does PPC mean?

    Pay-per-click (PPC) is one of the most popular forms of digital marketing. Advertisers pay a fee each time their ads are clicked by a user. It is typically used to[...]