Content Marketing Services

Providing value to your customers through great content

Content marketing is one of the best ways to get your brand into the minds of your prospects. Words can help persuade, images are worth 1,000 words and videos can be the ultimate way to tell stories. But that’s not where great content marketing begins and ends.

Excellent content can help grow your business in more ways than you think and we’re ready and waiting to help tell your story.

Content marketing: it’s an approach not a campaign

The objective of content marketing is not simply to write great content and distribute it. 

It is rather an approach to solving a problem. The problem is identifying what your customers want to engage with, getting your customers to trust your brand as a solution to that problem, and then beginning to form a long-lasting relationship with your brand. 

It is not a one-hit approach but a process that doesn’t stop as long as you want your business to continue to grow. 

    Some of the brands, we're proud to have partnered with





    Content Marketing

    Where we can help with content marketing





    Content Marketing

    Where we can help with content marketing

    We help businesses with ideas and fulfilment. We start by helping to identify what your customers want to engage with. Creating the content and then ensuring it gets published and seen in the right place at the right time. We help businesses to form long-term relationships through valuable content that helps solve customer problems.

    Blogs
    Videos
    Infographics
    Case Studies
    E-Books
    Whitepapers
    Guides
    Podcasts
    Design

    Blogs are great for content marketing as they are convenient to manage. Writing blog posts can be conversational and informal. Blogs also have the potential to appear in organic search engine results which can, in turn, attract leads to your business.

    Videos are a great way to market your business. Visual stories have been known to leave lasting impressions on people’s minds and are great content to share online.

    These are graphic visual representations of information. Infographics often contain data that is intended to provide or share information clearly and fast without any in-depth reading.

    Case studies are in-depth studies or examinations of particular problems that your business has solved. Prospects are often more inclined to trust a business after reading case studies of their work.

    These are books made available in digital form. Containing useful information for your ideal demographic.

    There’s a lot of talk these days about the importance of whitepapers in content marketing, and for good reason. Whitepapers offer businesses a great opportunity to provide valuable information to their audience while also strengthening their branding and positioning themselves as experts in their field.

    A guide is a type of marketing content that helps users, prospects to find products, services that best suit their needs. It often directs the user to your business as the source of the solution to their problems.

    Content marketing is always evolving and finding new ways to reach your audience. Podcasts have become a popular way to consume content, and businesses are taking notice.

    Design is the cement that holds the bricks of good content together. Words, stories and all mediums of content are only as good as their design. If the content is visually appealing and easy to understand, it makes for better engagement. 





    Content Marketing

    We continuously sweat the small stuff so that you don't have to

    You might have heard of the industry jargon around content marketing, but with us, you really don’t have to worry about it. 

    Tone of voice

    We understand the importance of having a consistent brand tone in your content. So we make your brand tone distinct from the crowd.

    Competition

    With us, you don’t have to bother about your competitors because our content strategy is always miles ahead of them. We use our data to determine the gap and help you take advantage of what your competitor is missing out on.

    SEO

    What is a business without visibility? It’s like a light hidden under a bush. We ensure that your content is optimised to organically reach the right audience using the best SEO practices.





    Content Marketing

    Our Approach To Content Marketing

    Our approach to content marketing is simple. It’s nothing new, but it’s tried and it’s tested.

    1

    Research

    We research to understand your world

    We like to know how you work, who your ideal customer is, who your competitors are and then start to build a picture of what useful content looks like.

    2

    Strategy

    We build a strategy that's scalable

    With proper research, we can start to build out a content plan that covers a wide range of mediums.

    3

    Execute

    We execute and optimise

    With a content plan, we set off to create content that informs, and educates your current or prospective customers.

    4

    Measure

    We measure clearly

    We take reporting seriously. We look at what’s working and what isn’t in a bid to inform not just our wider strategy but also future content.





    Content Marketing

    Supporting Local Businesses With Content Marketing Services

    Content marketing is a beneficial tool for businesses of all sizes. By creating and sharing content, businesses can reach a wider audience, build relationships with customers, and boost sales. Here are some of the top benefits of content marketing: 

    Having a competent and professional agency on your side is a great way to get the most out of your content marketing efforts. At crdone, we specialize in creating engaging content that helps businesses achieve their marketing goals. Contact us today to learn more about how we can help you!

    As a digital marketing agency, we’re based in Bedford, Bedfordshire. We’re lucky enough to work nationwide but are always keen to work with businesses close to home, including, but not limited to;

    Bedford

    Milton Keynes

    Northampton

    St Neots

    Leighton Buzzard

    Dunstable





    FAQs

    Frequently Asked Questions

    What are examples of content marketing?

    Examples of content marketing involve the use of videos, ebooks, blog posts and social media posts. It can also be done with infographics. 

    What are the basics of content marketing?

    It involves understanding your business objectives, your audience, and creating a fitting strategy,  to communicate with them.

    What is the role of content marketing?

    Your content must inform and educate your audience. It must engender a feeling of community among fans of the brand, and entertain. It should also be able to convert prospects to leads and usher them into a sales funnel.

    What is good content marketing?

    It is that content marketing that is unforgettable in the mind of a business audience. It is an effective combination of  images, visuals, and content that sticks to your brand





    Get In Touch

    Lets Talk About Your Digital Marketing

      Why wait? Get in touch today?

      Our team is standing by to help. Get in touch and we'll be happy to assist you.

      Why wait? Get in touch today?

      Our team is standing by to help. Get in touch and we'll be happy to assist you.